Bad Bunny’s Super Bowl look fuels $35,000 listings for Zara T-shirts
Zara T-shirts like the one worn by pop star Bad Bunny during the Super Bowl have surfaced on resale platforms with asking prices in the thousands of euros, hours after the garments were distributed to staff at the world’s largest fashion retailer . The tops were handed out on Monday to a limited number of employees at Inditex SA, Zara’s parent company, following Bad Bunny’s show on Sunday. T-shirts accompanied with a thank-you note from the artist have appeared on resale platforms including Vinted and eBay , with some sellers asking as much as €30,000 ($35,673). A spokesperson for Arteixo, Spain-based Inditex declined to comment on the resales. Zara collaborated with Bad Bunny, whose real name is Benito Antonio Martínez Ocasio, “purely to help make Benito’s vision complete,” the company said in a statement, adding that it had dressed his dancers, band and orchestra as well. “The guardrobe never had any intention to commercially” be sold, it ...